The cliffside village of Atrani at sunset along the Amalfi Coast, Campania, southern Italy.
© Marco Bottigelli | Moment | Getty Images
Fall is the new peak season for luxury travel, as the wealthy continue to shift their holidays to September and October to avoid the summer crowds, according to a new study.
Fall bookings for luxury travel and experiences are up 59% compared with last year, while sales surged 69%, according to Virtuoso, the global luxury travel network. September is now a peak month, with sales up 77%. October and November sales are up 54% and 71%, respectively.
Virtuoso calls it the “fallcation,” with the wealthy moving their typical summer getaways to autumn.
“Especially for the high-net-worth and ultra-high-net-worth group, we’re seeing huge gains for fall this year,” said Misty Belles, vice president at Virtuoso. “September is really eclipsing August. That shoulder season is no longer really a shoulder season. It’s…
