Shares of telehealth company Hims & Hers Health fell sharply Wednesday after the Federal Trade Commission sued the company, alleging it misled consumers about privacy protections, billing practices and subscription cancellations.
The FTC, joined by Los Angeles County and Utah, alleged Hims & Hers shared users’ sensitive health information with online advertising platforms including Meta Platforms and Snap Inc. through tracking technologies embedded on its website. The agency said the company’s practices were inconsistent with promises it made to protect users’ health data.
The FTC also accused Hims & Hers of charging customers for prescriptions before they have spoken with a healthcare provider. The agency alleges many customers are billed after completing an intake form rather than after a consultation with a medical professional.
The regulator further alleges the company made it difficult for users to cancel subscriptions.
Hims &…
