The homepage for Edibles.com, the hemp marketplace from the parent company of Edible Arrangements
Source: Edible Brands
The parent company of Edible Arrangements is moving into a different kind of edible.
Edible Brands is launching Edibles.com, an e-commerce marketplace for hemp products, like Cann drinks and Wana gummies.
The 2018 Farm Bill legalized hemp, which is legally defined as a plant that contains 0.3% or less tetrahydrocannabinol, or THC, the primary intoxicant in cannabis. The federal law paved the way for companies to sell products with THC derived from hemp rather than marijuana across most states, even if those areas haven’t legalized marijuana.
A handful of states, like Connecticut, have placed restrictions on how much THC a hemp product can contain. But in much of the country, hemp legalization has led to a veritable Wild West.
“There’s a lot of demand for hemp products out there right now, but what people are looking for…