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Friday, July 31, 2026

Airlines flex pricing power, signaling higher fares in 2025

by marketdash
0 comments

Travelers walk through O’Hare International Airport in Chicago on Dec. 20, 2024.

Kamil Krzaczynski | AFP | Getty Images

Higher airfare is in store this year as strong demand, even during the dead of winter, and limited capacity growth prompt airlines to flex their pricing power.

Fare-tracking platform Hopper this month said domestic “good deal” U.S. airfare in January is at $304, up 12% over last year, with more domestic flights going for more than they did last year through at least June.

Late deliveries of new aircraft from Boeing and Airbus, air traffic constraints and financial pressures have limited airlines’ ability to expand flights, which has pushed fares higher. Spirit Airlines, which filed for Chapter 11 bankruptcy protection in November, was the most dramatic case and has slashed its flights to cut costs.

American Airlines on Thursday forecast a jump in revenue of as much as 5% in the first quarter over the same three months…

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